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About Us – Where Fashion Meets Love
At Style Triggers, we believe fashion should be effortless, meaningful, and made for real life. That's why we’re proud to bring you our exclusive in-house kidswear label — By Dada.
Why By Dada?
The idea behind By Dada came straight from home — where moms are always busy and dads often hesitate when it comes to dressing up the baby. So, we created something simple yet special. Clothes so easy to wear that even dads can dress their little ones with confidence, and so soft and comfortable that babies love staying in them all day.
Our pieces are thoughtfully designed for today’s kids — blending playful styles with breathable fabrics, fuss-free fits, and cute detailing that parents love and kids feel great in. From designer kidswear for festivals to casual baby dresses, every outfit by By Dada reflects our love for comfort, quality, and emotion.
Style Triggers – Curating Style for All
Our fashion journey began with a love for Western wear that speaks bold, elegant, and modern. With our brand Style Triggers, we’ve been redefining fashion through curated collections of smart-casual outfits that fit your everyday vibe. From chic women’s wear to statement pieces, Style Triggers has always focused on personal style and wearable confidence.
Now, we’ve extended that same passion into the world of kidswear through By Dada — a brand that's already making waves among parents across India.
Comfort Meets Culture
Whether it’s a baby girl’s birthday dress, a Raksha Bandhan kurta set, or cozy casuals for everyday wear, By Dada brings designer-level aesthetics in baby-friendly fabrics. Our designs are inspired by tradition, blended with modern cuts to make kids look cute and feel even better.
We aim to become one of the most loved kids fashion brands in India, offering boutique kids clothing online that’s both stylish and practical — and always made with heart.
Our Promise to You
We’re here to make parenting easier, fashion more joyful, and dressing up fun for everyone. At By Dada, every product is a little story — of love, comfort, and the trust that what your child wears is made with care.
Explore our collections today and discover why By Dada is loved by moms and approved by dads.
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By Dada family
Meet Our Founder – Sanjivani Rajput
The Heart Behind By Dada
Welcome to the soul of our brand — where a mother’s love, a woman’s dream, and a creator’s vision came together to build something truly special.
About Sanjivani Rajput
Sanjivani Rajput, the founder of our company, is more than just a name behind the label. She is a mother, a dreamer, and a doer — someone who believed that clothing should not only look beautiful but feel like a warm hug. In 2019, with a deep-rooted passion for baby fashion and a strong background in kidswear manufacturing, she set out on a mission to create something heartfelt and different.
That’s when By Dada was born — a brand dedicated to premium designer kidswear in India.
Why “By Dada”?
As a mother herself, Sanjivani often saw how dressing babies became a task only moms would take on — not because dads didn’t care, but because baby clothes were often complicated, uncomfortable, or lacked practicality. She wanted to change that.
“By Dada” means clothes so easy, even dads can dress their babies with ease — and so soft and cozy that your little one will never want to take them off.
The name is a tribute to every hands-on father, every supportive parent, and the joyful bond of dressing up your child together. It’s also a promise that our comfortable and stylish baby clothes are mom-approved and dad-friendly.
Our Journey with Love
What started as a small dream is now a growing label trusted by parents across India and beyond. Under Sanjivani’s leadership, By Dada has become known for its designer kidswear, birthday outfits for baby girls, festive Indian wear for boys and girls, and custom-made kids clothing — all crafted with comfort, style, and love in mind.
Each piece is designed keeping real parenting in mind: no itchy tags, no complicated buttons — just thoughtfully created, affordable kidswear online that celebrates every milestone in your child’s journey.
Made with Love, Led by Purpose
Sanjivani’s vision goes beyond fashion — it’s about making life a little easier and a lot more joyful for every parent. With every product under By Dada, she ensures that high-quality baby clothing, fashionable kids outfits, and stylish ethnic wear for kids remain at the heart of everything we do.
Explore our collections and become a part of the By Dada family — where every stitch tells a story, and every outfit is a memory in the making.
